Huron surveys look at what choices the richest Chinese are making
UK Secondary education rated above US
The Hurun Report which surveys the choices and preferences of the Chinese elite – also publishes ‘The Best of British Education . The Best of British Education is part of the Schools Guide Series, and is targeted at affluent Chinese parents intending to send their children to boarding schools and universities in the UK. Hurun. Report Founder and Director of the Schools Guide Series, Rupert Hoogewerf said, “British boarding schools are leaders of elite education across in the world, and are greatly acknowledged by Chinese entrepreneurs” In 2011, more than 50,000 UK student visas were issued by the UK Border Agency/Home Office in China, an increase of 20% from 2010. British boarding (secondary) schools are the first choice for Chinese entrepreneurs seeking an international education for their children. (the US is second)
The most recent consumer survey found that 28.7% prefer UK as destination to educate children at high school level (secondary), slightly ahead of the US at 26%. 36% favour US for undergraduate and above education
The Schools Guide Series is an extensive and growing collection of guides, which provide Chinese parents ‘with unrivalled insight into the education systems of seven countries, including the UK, US, Canada, Singapore, Australia & New Zealand and Switzerland with Hong Kong on its way this year.’
The top two concerns for the Chinese entrepreneur is their child’s education and leading a healthier life. 4 out of 5 millionaires in China are considering sending their child overseas to study and among industry experts, it is accepted that sending a child abroad is often the first step to much greater investment.
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